LPA Ticket Attendance and Revenue Report 2017

Photo: WOMADelaide 2017, Tony Lewis

Children's/FamilyClick for more info

Children's/Family infographic (PDF)

Children’s/Family events experienced a decline in both revenue and attendance. Revenue decreased by 5.5% from $54.3m in 2016 to $51.3m in 2017, and attendance decreased by 5.1% from 1.38m in 2016 to 1.31m in 2017. The average ticket price decreased by 1.2% from $42.87 in 2016 to $42.35 in 2017. The slight decline in this category was primarily due to less major national tours in 2017 compared to 2016.

Major national tours that attracted large audiences included Frozen (Disney on Ice), Paw Patrol Live! and performances by The Wiggles.

ACT was the only state or territory which recorded significant growth in both revenue and attendance. ACT revenue in this category increased by 46.7% from $0.96m in 2016 to $1.4m in 2017, with attendance increasing by 64.8% from 31k in 2016 to 51.1k in 2017. Growth was primarily attributed to more Children’s/Family events taking place in 2017 compared to 2016.

Victoria and QLD recorded moderate growth of 7.7% and 6.6% in revenue respectively. Victoria experienced slight growth in attendance of 0.6%, while QLD recorded a decline of 1.9% in attendance in 2017. NSW, WA, SA, and NT all experienced declines in both revenue and attendance. Tasmania experienced a decline in revenue (60.5%) despite a slight increase in attendance (1.9%), primarily attributed to less touring shows in 2017 compared to 2016.

Close Table

Children's/Family - Revenue and Attendance (2004–2017)

Revenue ($) Growth (%) Total Attendance* Growth (%) Average Ticket Price ($)** Growth (%)
2004 $10,737,662 515,276 $21.25
2005 $43,108,863 301.5% 1,271,239 146.7% $35.52 67.1%
2006 $30,944,086 -28.2% 1,114,427 -12.3% $28.96 -18.5%
2007 $46,535,403 50.4% 1,393,942 25.1% $36.49 26.0%
2008 $45,647,441 -1.9% 1,455,400 4.4% $34.24 -6.2%
2009 $31,904,974 -30.1% 1,076,332 -26.0% $32.38 -5.4%
2010 $31,247,780 -2.1% 974,624 -9.4% $34.23 5.7%
2011 $58,777,398 88.1% 1,453,012 49.1% $43.87 28.1%
2012 $51,587,317 -12.2% 1,300,334 -10.5% $43.17 -1.6%
2013 $38,684,410 -25.0% 1,090,598 -16.1% $38.17 -11.6%
2014 $43,431,918 12.3% 1,214,273 11.3% $38.27 0.3%
2015 $38,368,367 -11.7% 1,081,003 -11.0% $39.15 2.3%
2016 $54,316,058 41.6% 1,376,254 27.3% $42.87 9.5%
2017 $51,308,258 -5.5% 1,305,672 -5.1% $42.35 -1.2%

*Based on both paid and unpaid tickets

** Average Ticket Prices are calculated based only on paid tickets

State/Territory Breakdown Close Table

Close Table

Children's/Family - by State/Territory (2017)

State/Territory Revenue ($) Market Share Proportion Market Share Change from 2016 Attendance Market Share Proportion Market Share Change from 2016
NT $216,720 0.4% -0.2% 9,194 0.7% -0.1%
TAS $126,361 0.2% -0.3% 11,472 0.9% 0.1%
ACT $1,403,203 2.7% 1.0% 51,051 3.9% 1.7%
SA $3,737,067 7.3% 0.1% 83,057 6.4% -0.8%
WA $6,303,604 12.3% -4.9% 164,166 12.6% -3.9%
QLD $7,331,554 14.3% 1.6% 173,345 13.3% 0.4%
VIC $14,466,640 28.2% 3.5% 365,026 28.0% 1.6%
NSW $17,723,107 34.5% -0.8% 448,361 34.3% 1.1%

Photo: Beep - Windmill Theatre Company, Shane Reid<

Individual Category Results