LPA Ticket Attendance and Revenue Survey 2013

Photo: Waiting for Godot - Sydney Theatre Company, Lisa Tomasetti

Ballet and DanceClick for more info

There were 309 performances in the Ballet and Dance category in 2013, which drew attendance of 53,301 and generated revenue of $1.24 million. The Ballet and Dance category’s share of attendance is slightly higher than its share of revenue, which may be attributed to a ticket price ($28.15) which is lower than the average across all categories ($33.65).

The average attendance per performance was 172, above the industry average of 144. However, a lower than industry average ticket price, results in an average revenue per performance ($4,010) being similar to the industry average ($4,020).

In terms of revenue, the largest regional and metropolitan venues included Empire Theatre, Frankston Arts Centre and Theatre Royal (Hobart). Australia Council Key Organisations generated 35% of revenue for this category, with notable organisations being Expressions Dance Company and Chunky Move. Other Key Organisations that presented a high number of performances in this category included Tasdance, The Blue Room and Dancehouse.

Close Table

Ballet and Dance - Revenue and Attendance (2004–2013)

Revenue ($) Growth (%) Total Attendance* Growth (%) Average Ticket Price ($)** Growth (%)
2004 $30,664,060 682,755 $50.07
2005 $44,563,085 45.3% 930,639 36.3% $52.76 5.4%
2006 $52,523,644 17.9% 1,113,849 19.7% $50.52 -4.2%
2007 $77,287,071 47.1% 1,457,306 30.8% $57.39 13.6%
2008 $47,051,946 -39.1% 934,533 -35.9% $60.67 5.7%
2009 $58,570,704 24.5% 1,050,763 12.4% $63.33 4.4%
2010 $57,509,401 -1.8% 1,023,077 -2.6% $64.86 2.4%
2011 $59,164,135 2.9% 947,846 -7.4% $71.93 10.9%
2012 $57,865,897 -2.2% 920,193 -2.9% $77.93 8.3%
2013 $62,832,992 8.6% 976,336 6.1% $74.69 -4.2%

*Based on both paid and unpaid tickets

** Average Ticket Prices are calculated based only on paid tickets

State/Territory Breakdown Close Table

Close Table

Ballet and Dance - Revenue by State/Territory (2013)

State/Territory Revenue ($) Proportion Industry Share Change From 2012 Attendance Proportion Industry Share Change From 2012
NSW $23,766,984 37.8% 4.2% 292,546 30.0% 1.8%
VIC $15,512,671 24.7% -3.7% 231,403 23.7% 1.0%
QLD $12,849,167 20.4% 2.3% 201,056 20.6% -6.4%
WA $6,591,712 10.5% 0.3% 114,568 11.7% 0.1%
SA $2,431,129 3.9% -1.2% 30,966 3.2% -1.6%
ACT $1,285,815 2.0% -0.7% 90,762 9.3% 5.3%
TAS $43,998 0.1% -1.4% 3,064 0.3% -0.9%
NT $351,515 0.6% 0.3% 11,971 1.2% 0.7%

Photo: Cinderella - The Australian Ballet, Jeff Busby

Individual Category Results