Economic Contribution by Event Category
This chapter looks at the economic contribution of the Live Performance Industry by event categories.
Share of Industry Value Add
More Info
Share of Industry Value Add is the category's share of the market value of goods and services produced by an industry, after deducting the cost of goods and services used.
Byron Bay Bluesfest
Close Table
Live Performance Economic Contribution by Category
| Category | Industry Output ($ millions) |
% Share of Industry Output | Value Add ($ millions) |
% Share of Value Add | Direct Industry Employment (No. FTEs) |
|---|---|---|---|---|---|
| Contemporary Music | $830.90 | 32.60% | $564.00 | 36.90% | 6,962 |
| Musical Theatre | $371.80 | 14.60% | $186.40 | 12.20% | 2,282 |
| Theatre | $221.30 | 8.70% | $128.30 | 8.40% | 1,673 |
| Ballet and Dance | $204.40 | 8.00% | $123.00 | 8.00% | 1,537 |
| Festival (Single Category) |
$227.60 | 8.90% | $112.60 | 7.40% | 1,344 |
| Classical Music | $170.00 | 6.70% | $110.90 | 7.30% | 1,501 |
| Opera | $132.00 | 5.20% | $86.60 | 5.70% | 1,185 |
| Circus and Physical Theatre | $117.70 | 4.60% | $74.70 | 4.90% | 1,025 |
| Comedy | $105.20 | 4.10% | $56.10 | 3.70% | 503 |
| Children’s/Family | $88.50 | 3.50% | $45.30 | 3.00% | 479 |
| Festival (Multi Category) |
$43.00 | 1.70% | $22.90 | 1.50% | 294 |
| Special Events | $33.50 | 1.30% | $18.40 | 1.20% | 178 |
| Total | $2,545.70 | 100.00% | $1,529.10 | 100.00% | 18,964 |
The data shows that the two largest event categories of the industry were Contemporary Music and Musical Theatre. The Contemporary Music category, by far the largest performance category, generated output of $830.9 million.
In terms of value add, the category contributed $564.0 million to the Australian economy, representing 36.9% of the total value add by the industry. This was followed by the Musical Theatre which created output of $371.8 million and value add of $186.3, representing 12.2% of the total value add of the Live Performance Industry
Live Performance Output by Event Category
More Info
Output by Event Category is the category's share of the market value of goods and services produced by an industry, often measured by industry turnover.
Highest Output (2012) $753m Contemporary Music
Largest % Growth (2008-2012) 30.6% Festival (Single Category)
Riverside Productions’ Rainbows End - Photo by Branco Gaica
Close Table
Live Performance Output by Event Category
| 2012* ($ millions) | 2008** ($ millions) | % change | |
|---|---|---|---|
Contemporary Music |
$753.00 | $722.00 | 4.30% |
Musical Theatre |
$315.90 | $424.10 | -25.50% |
Festival (Single Category) |
$215.00 | $164.60 | 30.60% |
Theatre |
$173.30 | $169.90 | 2.00% |
Circus & Physical Theatre^ |
$147.40 |
|
|
Ballet and Dance |
$135.90 | $115.40 | 17.70% |
Opera |
$127.40 | $109.70 | 16.10% |
Classical Music |
$108.70 | $243.70 | -55.40% |
Comedy^ |
$66.10 |
|
|
Children’s/Family |
$63.50 | $62.20 | 2.20% |
Festival (Multi Category) |
$37.00 | $55.40 | -33.20% |
Special Events |
$6.50 | $17.20 | -61.90% |
Total |
$2,149.70 | $2,084.30 | 3.10% |
Single Category Festivals, Ballet and Dance and Opera experienced the largest percentage growth in output since 2008. In terms of the dollar value change, Contemporary Music also experienced a large increase.
Special Events, Classical Music, Multi Category Festival and Musical Theatre events experienced real declines in output between 2008 and 2012.
The Special Events category experienced the largest decline in percentage terms. However this category is particularly variable from year to year, and is highly dependent on whether performances take place that cannot be classified elsewhere.
Classical Music also experienced a particularly large decline (55.4%), which can be attributed to the bumper year for Classical Music in 2008. This category experienced a spike in revenues and attendances in 2008 largely due to two international artists (Andre Rieu and Andrea Bocelli) performing a large number of events in Australia.