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Classical Music experienced a slight increase in revenue by 1.5% from $76.8m in 2016 to $77.9m in 2017, and an increase in attendance by 8.1% from 1.22m in 2016 to 1.32m in 2017. This is the highest revenue and highest attendance for Classical Music recorded since 2008. This is the second consecutive year of growth in the Classical Music category following year on year declines in revenue each year since 2013 and year on year declines in attendance each year since 2012. The average ticket price decreased slightly between 2016 and 2017 by 1.7% from $78.43 to $77.12.
As with the previous years, the majority of revenue (67.8%) and attendance (69.8%) in this category was generated through performances by AMPAG companies. This includes the Australian Brandenburg Orchestra, Australian Chamber Orchestra, Melbourne Symphony Orchestra, Sydney Symphony Orchestra, Queensland Symphony Orchestra, West Australian Symphony Orchestra, Adelaide Symphony Orchestra, Tasmanian Symphony Orchestra, Musica Viva Australia and Orchestra Victoria. AMPAG companies overall experienced an increase in revenue by 5.5% and an increase in attendance by 12.9%.
The growth in this category was primarily driven by performances inspired by popular films, including Hans Zimmer Revealed and the Harry Potter Concert Series.