LPA Ticket Attendance and Revenue Survey 2013

Photo: Waiting for Godot - Sydney Theatre Company, Lisa Tomasetti

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Theatre - Revenue and Attendance (2004–2013)

Revenue ($) Growth (%) Total Attendance* Growth (%) Average Ticket Price ($)** Growth (%)
2004 $89,417,616 2,202,812 $43.87
2005 $73,988,892 -17.3% 2,117,854 -3.9% $38.04 -13.3%
2006 $143,564,232 94.0% 3,828,254 80.8% $39.42 3.6%
2007 $117,382,525 -18.2% 2,505,458 -34.6% $50.42 27.9%
2008 $80,476,671 -31.4% 1,944,188 -22.4% $46.92 -6.9%
2009 $76,192,784 -5.3% 1,710,204 -12.0% $51.34 9.4%
2010 $60,151,139 -21.1% 1,354,336 -20.8% $51.47 0.2%
2011 $65,880,712 9.5% 1,380,622 1.9% $56.14 9.1%
2012 $82,973,259 25.9% 1,601,425 16.0% $59.86 6.6%
2013 $119,647,414 44.2% 1,842,177 15.0% $72.88 21.8%

*Based on both paid and unpaid tickets

** Average Ticket Prices are calculated based only on paid tickets

Note: 2008 revenue and ticketing data for the Theatre category is not directly comparable to the 2009-2012 ticketing data due to the introduction of new categories being Comedy, and Circus and Physical Theatre. A large number of events which were previously in the Theatre category are now reallocated into these new categories. As a result, this has contributed to the decrease in reported revenue and attendances in this category.

State/Territory Breakdown Close Table

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Theatre - Revenue by State/Territory (2013)

State/Territory Revenue ($) Proportion Industry Share Change From 2012 Attendance Proportion Industry Share Change From 2012
NSW $44,899,152 37.5% 4.4% 735,664 39.9% 1.1%
VIC $47,433,968 39.6% 0.5% 651,419 35.4% 2.7%
QLD $13,229,582 11.1% 2.4% 201,817 11.0% 0.7%
WA $8,159,342 6.8% -5.1% 148,274 8.0% -3.4%
SA $4,424,182 3.7% -0.3% 72,924 4.0% -0.2%
ACT $1,438,420 1.2% -2.0% 29,944 1.6% -0.9%
TAS $0 0.0% 0.0% 0 0.0% 0.0%
NT $62,769 0.1% 0.0% 2,135 0.1% 0.0%

Photo: The Bloody Chamber - Malthouse Theatre